Nowhere are expectations so high and rewards so rich as in the retail space. The consumer’s in-store experience has shifted from one so long dictated by accessibility and choice and preferred channels; the power to sell and aspire now lies in ubiquitous engagement, interactivity and entertainment. Dynamic, exciting AV is answering the consumer call and the only challenge is determining how bold to be.
proAV’s remarkable integrated audio visual solutions are helping retailers transform the customer experience and the entire selling scenario by creating a uniquely immersive environment. In our retail world, consumers are captivated by the show, the way products are purveyed and perform and the journey from grand entrance to point of sale.
AV is shaping next-generation shop spaces with futuristic technologies from interactive POS touchscreens and tablet till-points to ultra-large format displays that stream presentations and catwalks and convey information with mesmerising sound and vision. Networks are harmonised, control is automated and seamless and ingenious digital signage content on never-seen-before screen formats is commanding and unforgettable. And all the time, these complex systems are managed, monitored and restored remotely with uncompromising care and security.
This is the new consumer experience and the world’s most discriminating retailers have trusted proAV to deliver it safely and persuasively into the hands of their customers, wherever they are: