Vodafone Customer Experience Centre (CEC)

Newbury, UK

Vodafone is the world's leading mobile telecommunications company, with a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States. 

Since the first mobile call was made in the UK on 1st January 1985, the once small mobile operator based in Berkshire now operates in more than 30 countries, partners with networks in over 40 further countries and has more than 343 million customers worldwide. 

Vodafone UK is headquartered in Newbury and set in landscaped parkland where seven office buildings are each spread over three, open-plan floors built around a central atrium. The company employs more than 3,000 people.

At the heart of the Vodafone philosophy is the company's commitment to delivering an exceptional experience for its business customers and, with the creation of its Customer Experience Centre, it has taken the concept of customer experience and interactive customer service to a new level.

The AV solution formed part of the unique interior design scheme that extends throughout the ground floor and is used to deliver a groundbreaking interactive experience for Vodafone's business customers.

World class AV facilities to transform the customer experience

The Vodafone Customer Experience Centre is set in a building that has been completely refurbished in a stunning contemporary style. To complement the remarkable interior scheme and highly functional workspace, proAV designed an innovative audio visual scheme that incorporates some of the world's most groundbreaking AV technologies.

The AV solution formed part of the unique interior design scheme that extends throughout the ground floor and is used to deliver a groundbreaking interactive experience for Vodafone's business customers. A further integrated AV solution was installed at the Vodafone Network Operation Centre on the same site.

A wide range of audio visual facilities were incorporated into this world class solution, including an HD video conferencing system and a state-of-the-art digital signage system with capability to distribute unique content to each location on the network from a single PC. Controls include wireless access points, a wireless touchpanel and iPads.

The projects to equip the Vodafone Customer Experience Centre and the Vodafone Network Operation Centre with professional, integrated AV systems were completed simultaneously.

Both projects were delivered on time, within budget and according to the client's exacting specification. Today, a team of ten proAV field engineers support these audio visual systems as part of a professional managed service with a 24/7 rapid response capability.

The industry"s leading audio visual systems were incorporated into this exciting project, with facilities installed across various zones and meeting areas including:

Lounge 

• 70" LCD large format, thin bezel digital display, wall mounted, with enhanced DNIe pro colour, pivot technology and power saving functionality
• Fibre optic routing and distribution for DVI, audio and RS-232 inputs
• Audio system incorporating 8 No. 6" ceiling recessed speakers and 2 No. 8" ceiling recessed subwoofers
• Control via 3 No. iPads and light wireless access point

Problem Zone 

• 70" LCD large format, thin bezel digital display, wall mounted, with enhanced DNIe pro colour, pivot technology and power saving functionality
• Fibre optic routing and distribution for DVI, audio and RS-232 inputs
• Audio system incorporating 5 No. 6" ceiling recessed speakers and 1 No. 8" ceiling recessed subwoofer
• Control via light wireless access point

Zone 1 

• 70" LCD large format, thin bezel digital display, wall mounted, with enhanced DNIe pro colour, pivot technology and power saving functionality
• 2 No. SMARTboards with ultra short throw projector
• Fibre optic routing and distribution for DVI, audio and RS-232 inputs
• Audio system incorporating 6 No. 6" ceiling recessed speakers and 2 No. 8" ceiling recessed subwoofers
• Control via light wireless access point

Zone 2 

• Video wall comprising 3 No. 46" LCD ultra thin bezel digital displays, wall mounted, with enhanced DNIe pro colour, pivot technology and power saving functionality
• Input sources including laptops, VGAs and DVIs with RGB to DVI scalers and visual presenters
• Fibre optic routing and distribution for DVI, audio and RS-232 inputs and DVI switchers
• Audio system incorporating 5 No. 6" ceiling recessed speakers and 2 No. 8" ceiling recessed subwoofers
• Control via light wireless access point